A billboard is defined as, a large outdoor advertisement structure. In 1889 the worlds first 24-sheet billboard was shown at the Paris Exposition. In 1908 with the invention of the Model T Ford, it caused people to use the roads more thus producing the first roadside billboard, the most commonly used ones today. An interesting fact is that in 1997 the permission for tobacco advertisement was banned in the U.S. To think if you're driving down I-35 you don't ever see a billboard that is advertising smoking. These days you would most likely see something about trying to quit or products to aid in that process. Then 10 years later in 2007 was the production of a single sheet billboard. Today if you go to Times Square, NYC the light up billboards brighten up dark streets at night with many changing and moving advertisements made from computer software. Billboards are one of the most common types of advertisements and also the biggest. A lot of them have become digital thus expanding what types of advertisements can be done with them.
Links:
http://en.wikipedia.org/wiki/Billboard
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